Air India Launches EasyRoam Travel SIM With Tata Communications in 2026: What Travelers Should Know
Air India has entered the travel connectivity business. On 8 October 2026 the airline and Tata Communications announced EasyRoam, a travel SIM service for international passengers, with roaming packs starting at ₹241 (excluding taxes).
What happened
EasyRoam lets Air India guests buy destination-specific or global travel plans through the airline's website, with the Air India mobile app expected to follow later, according to Tata Communications. The SIM itself is free during the inaugural phase; travelers pay only for the roaming pack. Plans start at ₹241 excluding taxes, and the final price depends on destination and plan type.
Coverage starts with 30 countries across North America, Europe (including the UK), Australia, Asia Pacific and the Middle East. Reported destinations include the US, Canada, UK, Germany, France, UAE, Saudi Arabia, Singapore, Japan, Thailand, Kenya and Mauritius. Air India says coverage will expand gradually to as many as 190 countries.
Travelers can pick data-only or voice-plus-data plans. Customers who buy a data plan can receive up to 1 GB of extra complimentary data, except in the Maldives and Mauritius, and Air India customers can reportedly keep their existing number for up to a year at a nominal cost. Usage alerts are built in to help avoid bill shock.
One caveat: coverage of the launch disagrees on format. Some outlets say EasyRoam is available as both a physical SIM and an eSIM, while others say it is currently an eSIM with physical SIMs planned. Check what the Air India page offers before you order.
Why it matters to travelers
Airlines selling connectivity is a clear sign that the travel eSIM model has gone mainstream. Instead of a stand-alone eSIM brand, the offer arrives in the same checkout as your flight, which lowers friction for first-time buyers. For Indian travelers in particular, it adds a competitor to the roaming packs sold by home carriers.
It also shows the trade-off that shapes every travel data decision: convenience versus coverage and price. A bundle sold at ticketing is easy, but 30 countries is narrower than the 190+ destinations many dedicated travel eSIMs already cover, and voice-plus-data plans tend to cost more than data-only ones.
What to check before you buy
First, confirm your phone is eSIM-compatible and carrier-unlocked. Second, compare the pack size and validity against your trip length, since a pack that expires before you land back home is wasted money. Third, check whether your destination is among the initial 30 countries. Fourth, decide whether you actually need a phone number: most travelers rely on WhatsApp, FaceTime and other apps, so a data-only plan is usually enough.
The practical takeaway
If your itinerary falls outside the launch countries, or you want one plan for several stops, a dedicated travel eSIM remains the more flexible option. HOLASIM, for example, sells data-only eSIMs you can install before departure and activate on arrival. Whichever route you choose, install and test it at home on Wi-Fi so you land already connected.
The EasyRoam launch is early, and terms may change as the rollout expands, so verify details on Air India's official page before you buy.
Sources: coverage from Travel Trade Journal, Upstox, NewsBytes and Wego.