Holafly Launches Ultra in 2026: An eSIM Subscription That Now Bundles Telemedicine
Spanish travel eSIM company Holafly announced Ultra on October 13, 2026: a new tier of its global eSIM subscription that bundles unlimited mobile data with health, wellbeing and travel-disruption services. It is the clearest sign yet that travel eSIMs are turning from a one-off purchase into a membership.
What Holafly announced
According to the press release distributed through GlobeNewswire, Ultra combines:
- Unlimited data in more than 160 destinations, with unlimited hotspot use.
- A local phone number. The Portuguese-language version of the release says it can receive text messages, including two-factor authentication codes.
- Help with flight compensation claims and baggage protection.
- 24/7 human support.
- Health and wellbeing services. Spanish-market coverage lists telemedicine, mental wellness support, nutrition, personal training and online veterinary advice.
Holafly says the plan is aimed mainly at digital nomads, students abroad and frequent travelers. To justify the bundle, the company cites its own research: 47.5% of frequent and long-stay travelers said they had delayed or avoided medical care abroad even though they felt they needed it. The release also compares the package with paying for care separately, citing Teladoc's $89 per visit for a general consultation without insurance.
The coverage we reviewed did not include Ultra's monthly price. For reference, independent reviews list Holafly's existing subscription tiers at $49.90 a month for 25GB and $64.90 a month for unlimited data, with annual billing discounts that reviewers put at between 15% and 22%. Expect Ultra to sit above those tiers.
Why it matters for travelers
Ultra lands in a market that is growing fast. The Trusted Connectivity Alliance reported on October 1 that consumer eSIM profile downloads in the first half of 2026 almost matched the total for all of 2025. As more travelers switch, providers are competing on what comes with the data, not only on price per gigabyte.
Bundling makes sense on paper for someone who is abroad most of the year. A single provider for connectivity, a number for bank codes and a doctor on video can be simpler than three separate subscriptions. But there are three things to keep in mind.
Telemedicine is not travel insurance. A video consultation can help with a prescription question or a minor illness. It does not pay for an emergency room, a hospital stay or a medical evacuation. If you rely on Ultra's health services, you still need real insurance for the expensive scenarios.
"Unlimited" always has a policy behind it. Most unlimited travel eSIMs apply fair-use rules or reduce speeds after heavy daily use in some countries. Read the destination-level terms before you plan to work from a hotspot all day.
A subscription only pays off if you use it. If you are home for most of the year, a monthly plan means paying for months when your phone sits on your home network.
Practical takeaway: subscription or per-trip eSIM?
Do the simple math before subscribing. Add up what you spent on connectivity in your last three trips and compare it with twelve months of the subscription. If you travel for a week or two a few times a year, a per-trip plan is usually cheaper. We break down that calculation in our comparison of eSIMs that never expire vs. single-trip eSIMs.
Then decide whether you need a number at all. Most travelers can keep WhatsApp and banking working on their home line while a data-only eSIM handles the internet; our guide to data-only eSIMs vs. eSIMs with a phone number explains when a local number is worth paying for.
For occasional trips, a destination or regional plan from a provider such as HOLASIM covers the data you need for the days you are away, without a recurring charge. For full-time nomads who also want medical support bundled in, Ultra is worth a look once Holafly publishes the price and the fine print. Either way, check device compatibility and install the eSIM before you leave home.